Thursday, October 14, 2010

New Logo

Still adding new posts and artwork to my blog! The new logo is the newest addition. Did it 20 minutes. We'll see how long it stays

Wednesday, October 13, 2010

Thursday, September 16, 2010

What's New? Oil paint

Just bought my first set of oil paints. I'm excited to try something new and experiment with a new material. I'll keep you posted and let you know how the new adventure goes!

Friday, September 3, 2010

Design Statement



As a visual designer who focuses on web and print design, I value how design is communicated. As a designer, I see myself as an artist but also a market consumer. I design in a creative process, making the design artistic, but I don’t want to take away from the design’s ability to communicate to everyone despite age, sex, or nationality. I believe that the translation of the design is one of the most important characteristics and that for it to be a great design, it can be understood by anyone.

As a marketing minor, I focus on other qualities that go into my design. I focus on how my design can help with a company’s brand identity. A great design can change a company’s image and how consumers perceive it. As a designer, I perceive companies with poorly designed corporate identities negatively, so I want to prevent a company from receiving negative attention.

I work in print design and web design. When I begin on a project, I first design for me. Do I like it? Does it represent me well? I then think would the client/viewer like it. My look tends to be simple, clean design. I appreciate readability and hierarchy and if your design is cluttered, you lose those qualities. I like to use sans-serif fonts because I find them more contemporary, and I stay away from decorative fonts or anything that dates a design. I use color so that it relates to either the content or subject matter. Too many elements in a design can look overworked and take away from its original intention.

I hope to make designs that are appreciated by everyone and can be understood by everyone. I hope that I can inspire others and persuade people to like companies based on my designs. I hope that my designs will be able to be used permanently for companies and be considered great designs.­­